SYSTEMATIC BRAND DEVELOPMENT WITH TRUE VALUES

In 20 years of brand work, we have learned one thing: medium-sized companies and organisations can be just as successful as large corporations – with the right brand strategy and implementation.

Our approach combines systematic thinking with authentic values to create brands that are not only successful, but also socially responsible.

Take advantage of our expertise and strengthen your brand sustainably.

BRANDS THAT HAVE A CREDIBLE AND SUSTAINABLE IMPACT

With our brand identity model, you set the necessary framework for clear, efficient and long-term successful brand communication.

OUR APPROACH

Our participatory approach is what makes us special. Stakeholders become participants as we proceed side-by-side.

KICK-OFF
In the kick-off workshop, a common understanding of the identity & brand is created and we take a first look at what makes you successful.
ANALYSIS
The analysis examines the perception of the identity or brand. We use qualitative and quantitative methods.
STRATEGY
In the strategy, we jointly clarify the vision, mission and values and thus define the target positioning for the future.
DESIGN
We design the visual appearance, because for us a successful corporate design is visualised strategy and contributes decisively to the perception of the transformation and thus the success of a company in the future.
COMMUNICATION
For marketing communication, we develop the central idea for communication, which contributes to the brand essence. In order to do so we create a marketing plan and present examples for various target groups.
ACTIVATION
Company or brand values are only as good as their application in practice. In our TRUE VALUES ACADEMY training, we ensure a practice-oriented implementation of values from management level to employees.
IMPLEMENTATION
To build brand awareness, sympathy and usage, we put the brand essence on display. We also implement measures in terms of concept, text, graphics, and (moving) images, both analog and digital.
SUSTAINABILITY
Every new brand appearance takes time to be noticed both in the market and by employees – and to bear fruit. Then an evaluation makes sense to find out what has worked in the long term and where there is potential for improvement.

Why should you opt for us?

We have specialised in brand management for B2B companies for 20 years.
We are particularly experienced in the industrial environment, including 1st tier.
We are particularly experienced in the hospital environment, both somatic and psychiatric.
We are particularly experienced with social enterprises and municipal organisations.
You can find other sectors here.
Our advice is provided at senior level.
We support a rather small number of clients, but in a systematic, participative and above all holistic manner.
Our agency is located in the heart of the European market.
Strategy, design, communication and realisation come from a single source.
We pursue a consulting approach that is authentic, simple, clear and tailored to the needs of medium-sized companies

DO YOU HAVE ANY QUESTIONS OR PARTICULAR NEEDS YOU WOULD LIKE TO DISCUSS?

3 ways you can get in touch with us

DIGITAL

via Email.

ANALOG

via telephone +49 89 5527188-0

GET TO KNOW US
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ABOUT US

We at Dietrich Identity love to help our clients discover the power of brands to make long-lasting and positive impressions, both internally and externally. We also love strategy, and to roll up our sleeves for implementation. During their journey with us our clients discover what everyone wants to find but very few do ― their true values.

OUR SERVICES

SYSTEMATIC BRAND DEVELOPMENT WITH TRUE VALUES

BRANDS THAT HAVE A CREDIBLE AND SUSTAINABLE IMPACT

OUR APPROACH

Why should you opt for us?

DO YOU HAVE ANY QUESTIONS OR PARTICULAR NEEDS YOU WOULD LIKE TO DISCUSS?

SHARING IS CARING