CASE STUDY | SUNOTEC
Rebranding SUNOTEC from a reliable installation partner to an integrated solution provider.
Over the past 10 years, SUNOTEC has developed into one of Europe‘s leadingservice providers for the turnkey construction of solar PV systems. Dietrich Identity rebranding task was to develop a strong, internationally rewarded brand.
To secure the rapid growth and make the company fit for the future, it was our aim to get to the core of SUNOTEC and raise the company’s value through a strong brand identity and marketing campaign.
PROJECT CAUSE
Company expansion
Internationalization
Diversification
PROJECT SERVICES
Brandpositioning
Brand identity
Brand model
Corporate DesignCorporate Design
Unt...
(logo, colors, imagery, layoutGestaltungs- bzw. Layout Prinzipien in Form von sys..., animation)
CD Styleguide
PPT Master
Brand communication
(image brochure, stationery, event communication)
Trade fair communication Intersolar
(booth design, invitation communication, PR appointments, Dinner eventsIn der Regel sind Events bewusst inszenierte Verans...)
Campaigning
(social media, sponsored posts, printed ads)